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Title : Pogo Sticking SEO - What is Pogo Sticking and How to Avoid It?

Pogo Sticking SEO - What is Pogo Sticking and How to Avoid It?

Pogo Sticking is worse than Bounce rate. It is the main reason behind your SEO failures. If you are trying a lot to rank your blog posts but not getting results or your competitors are ranking for the same article, that means you have been under the bad effects of Pogo Sticking.


Are you doing lots of practices to improve your Search engine optimization rank, but still not getting results?

Had you ever ranked for some keywords and later you lost that rank in Search engine result pages?

That's all happen because of Pogo Sticking. I know most of you people do not aware of this term Pogo-Sticking in terms of SEO.

You know what,

Pogo-sticking is one of the major reasons of your failures in search engine optimization rank.

If you want to rank your blog better in search engines then you must learn about how to prevent your blogs from Pogo stick problem. You will read here all about Pogo stick problem. The key points which you will come to know after reading this post are:

1. What is Pogo-Sticking?
2. What are the effects of Pogo stick problem in SEO of your blog?
3. Reasons of Pogo-Sticking problem?
4. How to overcome Pogo-sticking problem?
5. How is Pogo-Sticking differ from bounce rate?

Pogo-Sticking Meaning

Pogo sticking occurs when a user performs a search, clicks on a result, very quickly clicks back to the search result page, and clicks on a different result. 

Pogo-Sticking is what happens when a user performs a search query, finds a site and clicks on it, then realises it’s not what they want so they click back to the search results and clicks on your competitor's link.

Watch this Video on Pogo Sticking and its effect on SEO Rank
(This video is created by me)

How Pogo-Sticking affects your website?

This type of pogo-sticking occurs when a website ranks highly but fails to satisfy the needs of people using that search term. If this becomes a common occurrence on your landing pages, Google, and other search engines will come to the conclusion that your page is ranking for the term erroneously and your rankings will drop.

Causes of occurring Pogo Sticking

1. Spammy titles: If you are using some attractive titles to attract visitors to your site, but your contents do not match with the title.
2. Use of black hat SEO techniques.
3. Website loading speed is slow.
4. Too much Advertisements and Pop-ups.
5. Excessive use of poor CSS designs.
6. Half knowledge in articles.
7. Poor writing language

If you are using Pop Up ads then must read this article,

Say No to Pop-Up Ads or It will Destroy Your Blog

Tips to overcome Pogo stick problem with your websites

1. Always Provide Point to Point Content.
2. Improve Page Load speed Time.
3. Make your website Responsive and mobile friendly
4. Don’t play with Post Titles and descriptions just to get clicks from Search.
5. Collect feedback from your readers and take fast actions to solve their issues.
6. Remove unwanted CSS designs.
7. Avoid using spammy techniques for SEO.
8. Don't use pop us.
9. Write articles in proper and easy to understand language.
10. Focus to satisfy your readers.

Here is a special guide on How to load your website faster.

Pogo Sticking Versus Bounce Rate

Many people think that bounce rate and pogo sticking are the same things, but they are wrong. Google hates pogo sticking more than higher bounce rates, as pogo sticking happens within the first five seconds of viewing the page.

This indicates that your website isn't doing a good enough job of answering the questions people are asking or that the page was so bad they didn't even bother reading its content. Whereas, Bounce rate is the percentage of visitors who visit a single page on a website.

A high bounce rate is not always bad, as it can mean that while the visitor did not go deeper into your site, but he did spend some of the time on the page and get answers to his questions.

Conclusion

If you feel that your website is also suffered from Pogo sticking, then you should analyse and take appropriate actions to solve that issues. If you don't take actions to stop pogo-sticking, then it will harm your blog and SEO rankings too.

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